stanford

Do Not Wait: Put your Plan into Action Now

stanford

Passion: The Driving Force Behind an Entrepreneurial Career

stanford 3

Facing the Unexpected with Adaptability

standford 2

Taking Smart Risks While Not Following the Safe Path

greg standford

Working with Great People

knewton

Knewton Prepares to Take Education by Storm

The Best Business Books That Money Can Buy

Entrepreneurs are always learning. Maximize your time and money by focusing on lessons that are inexpensive and accessible.  There are a million books out there to sift through, and who has time?  Don’t worry; we’ve done that work for you.  Below is the short list of books that should make it onto your reading list.  We’ve read them all, and these are the best.

We’ve also made it easy for you – just click on any title to go directly to Amazon, read a review or two, and buy if it resonates with you.

 

Entrepreneurship 

The Art of the Start by Guy Kawasaki
The Partnership Charter by David Gage
Growing a Business by Paul Hawken
Guerrilla Marketing by Jay Conrad Levinson
The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries
Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
Democratizing Innovation by Eric von Hippel
 

Leadership

The Tipping Point: How Little Things Can Make a Big Difference
Blink
Crush It
Social Boom!
The Leadership Engine
Cross the Chasm
Leadership Challenge
The 360 Degree Leader
The Leadership Pipeline
4 Hour Work Week
Getting Things Done
The Effective Executive
The 7 Habits of Highly Effective People by Stephen R. Covey
The Leadership Challenge by James M. Kouzes and Barry Z. Posner
 

Strategy

Good to Great by Jim Collins
The Innovator’s Dilemma by Clayton M. Christensen
Execution by Larry Bossidy and Ram Charan
Wharton on Dynamic Competitive Strategy
Good Strategy Bad Strategy
The %1 Windfall
 

Marketing & Sales

Crossing the Chasm
Why We Buy by Paco Underhill
The Experience Economy by B. Joseph Pine II and James H. Gilmore
The Tipping Point by Malcolm Gladwell
 

Management

The Essential Drucker by Peter Drucker
Out of the Crisis by W. Edwards Deming
Reengineering the Corporation by Michael Hammer and James Champy
The Goal by Eliyahu M. Goldratt and Jeff Cox
The Great Game of Business by Jack Stack with Bo Burlingham
First, Break all the Rules by Marcus Buckingham and Curt Coffman
The Five Dysfunctions of a Team by Patrick Lencioni
Six Thinking Hats by Edward De Bono 
 
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jill greenberg

How Much Should You Push the Envelope?

ideas

Don’t Pursue Ideas With Obvious Conclusions

Scott Thomas: Designing the Obama Campaign

As the Design Director for Obama’s 2008 campaign, Scott Thomas led a now-historic political campaign, in which branding, design, and the web played a truly pivotal role. Likening the experience to “building an airplane in flight,” Scott talks about the creative’s need for triage, the crucial role of incremental design improvements, and the importance of getting back to the hand and keeping things simple. From the99percent.com.

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